FedEx
ABsolutely, positively }
FedEx wanted to tell small business owners that they can help them make returns easier for their customers as well as support their overall growth. How did we do this? By reviving the can-do attitude of their classic motto, “Absolutely, Positively.”
OLV
Creative Directors: Dan Oliva, Scott Mahoney | Creative: Brit Reid, Gauri Nigam, Ian Nettleton, Catherine Nguyen | Client Services: Josh Steinmen, Sarah Davies, Macy Kissel, Esther Lee | Director of Content Production: Alex Gianni | Director: Mike Woodall | Production: BBDO Studios
